30 Years Later: Snoop Dogg Pours One Out for Tupac With Limited-Edition Cali Red Blend

Snoop Dogg, center, and Tupac Shakur, right, share a toast in this archival behind-the-scenes footage from the 1996 music video shoot for "2 of Amerikaz Most Wanted." The rare footage is featured in a new short film released Tuesday accompanying Snoop Dogg's launch of a limited-edition Cali by Snoop wine honoring the 30th anniversary of their iconic collaboration. (Image courtesy of Treasury Wine Estates/Cali by Snoop)

Thirty years after they helped define the golden era of West Coast hip-hop, Snoop Dogg is raising a glass to his late friend and collaborator, Tupac Shakur.

On Tuesday Snoop Dogg's wine brand, Cali by Snoop, officially released "2 of Amerikaz Most Wanted," a limited-edition red blend celebrating the 30th anniversary of their iconic 1996 anthem. Developed in partnership with Treasury Wine Estates and the Tupac Estate, the release serves as a liquid tribute to one of the most legendary brotherhoods in rap history.

"It's hard to believe it's been 30 years since Pac and I got together to make '2 of Amerikaz Most Wanted,'" Snoop Dogg said in a press statement regarding the release. "Nobody did it like us, and I can't think of a better way to honor his legacy than with a drink. This wine is perfect for celebrating with loved ones, and I'm looking forward to the people pourin' a little out with me for my friend".

For the culture, the milestone runs deep. Released during the absolute peak of Death Row Records' dominance, the original track became the defining soundtrack of a turbulent but triumphant 1990s hip-hop boom. Notably, the cinematic visual for "2 of Amerikaz Most Wanted" stands as the only music video Snoop and Tupac ever filmed together.

The limited-edition "2 of Amerikaz Most Wanted" red blend by Cali by Snoop is shown in a promotional image. Snoop Dogg released the wine in partnership with the Tupac Estate to celebrate the 30th anniversary of their classic 1996 collaboration. The bottle's label features a custom illustration of the two hip-hop legends inspired by their joint appearance at the 1996 MTV Video Music Awards. (Image courtesy of Treasury Wine Estates/Cali by Snoop)

To accompany the wine launch, Cali by Snoop released a moving short film featuring rare, behind-the-scenes archival footage of the two superstars on the set of that exact video. In the clip, Snoop reminisces about their rapid rise, noting that they were often the only ones who truly understood the pressure they were under.

"When I think back on that time, I sometimes trip off all the drama, the courtrooms, the cases, the battles on and off record," Snoop says to his late friend in the tribute film. "But all of that played a part in the legends we became".

The wine itself is a Petite Sirah-dominant California red blend, characterized by tasting notes of toasty oak, dark fruit, toffee, and baking spice. The bottle's label artwork features a custom illustration of Snoop and Tupac inspired by their legendary joint appearance at the 1996 MTV Video Music Awards, complete with a written tribute to Shakur.

The "2 of Amerikaz Most Wanted" wine retails for $14.99 and is currently available at major retailers nationwide.