Chicken Wings Go Big Latto Style: Wingstop Debuts Exclusive Flavor Creation

Photo Courtesy Wingstop 

In a potentially mouthwatering partnership, fast-casual chicken brand Wingstop has teamed up with hip-hop artist Latto to introduce a unique culinary creation: Latto's Lemon Herb Remix. The dry rub, crafted by Latto herself alongside Wingstop's culinary team, is now available at all Wingstop locations across the nation for a limited time.

But the collaboration doesn't end with the new flavor. Wingstop and Latto are also unveiling The Latto Meal — a feast designed to bring Latto's preferred flavor experience to life. The Latto Meal features 21 classic wings, two dips and a large serving of seasoned fries.

"I had a blast crafting my very own Lemon Herb Remix flavor with Wingstop," Latto said in a statement announcing the partnership. "As a longtime fan of Wingstop, this collaboration is a dream come true. To enjoy The Latto Meal just the way I do, make sure to request all flats in my signature flavor and pair it with plenty of ranch. Trust me, it's so delicious that you'll find yourself fighting over the last wing, just like my sister Brook and I do."

This marks the artist's second collaboration with the brand. In 2022, she joined forces with Wingstop to support her Win Some Give Some Foundation's second annual Christmas in Clayco event, which aimed to provide local families in need with a Christmas dinner, gifts and essential items.

Big Holiday Energy🎄We teamed up with @Latto to give flavor to the kids of Clayco this season! pic.twitter.com/1Xi7PGp1Bh

— Wingstop (@wingstop) December 21, 2022

Latto, also known as Big Latto, has quickly risen to prominence in the music industry with her distinct style and captivating lyricism. Hailing from Atlanta, Georgia, she gained recognition after winning Jermaine Dupri's reality TV show "The Rap Game" in 2016. Since then, she has released a string of successful singles and mixtapes that have garnered critical acclaim and a dedicated following.

Her debut album, "Queen of da Souf," made its impact in August 2020, introducing her unique style to the world. However, it was her second studio album, "777," that truly propelled her into the mainstream spotlight.

One of the standout tracks from "777" was "Big Energy," the album's lead single. The song made waves across the music industry, peaking at an impressive number three on the prestigious Billboard Hot 100 chart.

To bring this collaboration to life, Wingstop has released a new commercial featuring Latto. The advertisement showcases Latto's infectious energy as she delivers hand-sauced and tossed Lemon Herb Remix wings alongside seasoned fries to a girls' night gathering, all while her hit song "Put It on Da Floor" provides the backdrop.

Anne Fischer, Chief Growth Officer of Wingstop, emphasized the shared passion for bold and flavorful experiences between the brand and Latto. "Wingstop fans are always seeking our unique taste, and Latto's emergence as a talented artist with her own distinct flavor perfectly aligns with our vision," Fischer explained. "We are thrilled to collaborate with Latto and present the extraordinary Lemon Herb Remix, inviting fans to savor the remarkable blend of Wingstop's expertise and Latto's creative touch."

The introduction of Latto's Lemon Herb Remix coincides with National Chicken Wing Day, an annual celebration of the beloved dish. To honor this occasion, Wingstop is offering a special treat to fans on Saturday, July 29. By using the code FREEWINGS during checkout on Wingstop.com or the app, customers can enjoy five free wings.

Empower Global Launches: Diddy's Bold Initiative Creates Opportunities for Black Entrepreneurs in the Digital Space

Music mogul Sean "Diddy" Combs has unveiled Empower Global, an online marketplace that highlights and supports Black-owned businesses.

As the Chairman of Combs Global, a prominent portfolio of businesses and investments that includes popular brands like Sean John, Combs Spirits (Cîroc Vodka and DeLeon Tequila), AQUAhydrate and Revolt Media, Diddy's latest venture aims to strengthen the Black dollar and empower Black entrepreneurs.

"My mission has always been to empower Black entrepreneurs and create more opportunities for them to access the resources, tools, and support needed to build successful businesses," expressed Diddy in a statement announcing the launch. "Empower Global will uplift Black entrepreneurs, keep dollars circulating in our community, and make buying Black a lifestyle."

Empower Global offers a diverse array of products, including clothing, shoes, beauty accessories like skincare and fragrances, as well as art. The platform's development was entrusted to two Black-owned companies, TechSparq and ChatDesk.

Tarik Brooks, President of Combs Global, emphasized the platform's commitment to sustainable growth and the creation of enduring opportunities for the Black economy. "Through Empower Global, we aim to foster sustainable growth and create lasting opportunities that will leave a positive and enduring impact on the Black economy," stated Brooks.

The platform launched with 70 brands, including industry leaders such as Silver & Riley, Actively Black, Scotch Porter, and Coco & Breezy, among others, with plans to introduce new Black businesses monthly. Diddy hopes to showcase more than 200 brands by the end of the year, providing increased visibility and support for Black entrepreneurs.

Music News Roundup: Iconic Tours and Spectacular Festivals Take Center Stage With Bow Wow's Scream Tour '23, Janet Jackson at ONE Musicfest, and Usher's Harmonious 'Life is a Melody' Campaign

In a symphony of music news, the industry reverberates with excitement as electrifying collaborations and remarkable events take center stage. This week unveils a resounding revival, a highly anticipated festival lineup and a campaign that fuses music and spirits.

Bow Wow Returns with Black Promoters Collective for Scream Tour '23

The original face of the Scream Tour, Bow Wow, triumphantly makes a comeback, partnering with the Black Promoters Collective for the Scream Tour '23. The tour was announced on Thursday and is set to commence on August 18 in Charlotte, NC. It features a lineup of rising stars, including That Girl Lay Lay and Young Dylan as headliners.

For more information visit bpctickets.com.

ONE Musicfest Unveils Impressive Fall Festival Lineup

ONE Musicfest, in collaboration with Live Nation Urban, unveiled its impressive lineup for the upcoming fall festival on Tuesday. The festival will take place on October 28th and 29th at Atlanta's historic Piedmont Park and promises to showcase a stellar array of talent. Headliners include music icons Janet Jackson, soulful sensation Brent Faiyaz, the incomparable Kendrick Lamar, unapologetic superstar Megan Thee Stallion and chart-topping artist Kodak Black. In commemoration of Hip Hop's 50th anniversary, a specially curated Hip Hop 50 stage will feature legendary acts such as Nelly, DJ Drama, KRS-One, Big Daddy Kane, DJ Quik and Trina.

For more information visit onemusicfest.com.

Usher and Rémy Martin Fuse Music and Spirits in 'Life is a Melody' Campaign

Grammy award-winning global superstar Usher collaborates with Rémy Martin, Cognac Fine Champagne, to unveil the captivating "Life is a Melody" campaign. Striving to bridge the worlds of music and spirits, the campaign invites enthusiasts on a journey where the essence of Rémy Martin intertwines with the melodies of life. In a teaser for the campaign, Usher, seated at the piano, surrounded by Rémy Martin 1738 Accord Royal and XO bottles, offers a preview of his upcoming album with the track "Comin' Home." As part of the effort, Usher and Rémy Martin will embark on a nationwide tour, presenting "4 on the Floor" pop-up skate experiences infused with the spirit of skate culture, accompanied by Rémy Après Skate speakeasies for a unique cocktail experience.

For more information click here.