Drowning, Psilocybin Use Cited in Accidental Death of Lil Jon’s 27-Year-Old Son

Rapper Lil Jon, left, poses with his son, Nathan Smith, following Smith's graduation from New York University in a photo posted to the late producer's social media. Smith, 27, known professionally as DJ Young Slade, was found dead in a Milton, Georgia, retention pond on Feb. 6. The Fulton County Medical Examiner recently ruled his death an accidental drowning in the setting of psilocybin use. (Courtesy of Nathan Smith/Instagram)

The Fulton County Medical Examiner has officially ruled the death of Nathan Smith, the 27-year-old son of hip-hop legend Lil Jon, as an accidental drowning "in the setting of psilocybin use."

Smith, known professionally as DJ Young Slade, was found dead on Feb. 6 in a retention pond at Mayfield Park in Milton, Georgia, following a frantic three-day search. According to the newly released autopsy report, a blood sample taken from Smith tested positive for psilocybin, the active hallucinogenic compound found in magic mushrooms.

The medical examiner officially classified the manner of death as an accident, confirming early statements from the Milton Police Department that there were no signs of foul play. The coroner's report also noted water-immersion wrinkling on Smith's hands, concluding that the drug was present at the time of his death.

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The tragic discovery earlier this month ended a massive multi-agency search that began after Smith ran out of his family's home under "unusual circumstances" on the early morning of Feb. 3. He left on foot and without his phone, prompting authorities to issue an alert that he may be disoriented and in need of assistance.

In a heartbreaking statement released on the day his son's body was recovered, Lil Jon described Nathan as "the kindest human being you would ever meet" and an "amazingly talented young man."

A graduate of New York University, Smith was an accomplished music producer, DJ, and engineer who frequently collaborated with his father. Lil Jon confirmed on social media that his son was laid to rest during a private funeral on Feb. 18, writing, "Life will never be the same without you."

Wu-Tang Clan Visionary Oliver ‘Power’ Grant Dead at 52

Oliver "Power" Grant, the visionary business architect who helped fund the Wu-Tang Clan and founded the pioneering hip-hop brand Wu Wear, died Monday at the age of 52. Grant was instrumental in launching the Staten Island group's global empire and bridging the gap between rap and streetwear. (Photo courtesy of Wu Wear / File)

The hip-hop community is mourning the loss of Oliver "Power" Grant, the visionary business architect behind the Wu-Tang Clan, who passed away on Monday, Feb. 23, at the age of 52. His death was announced by the group on Tuesday. An official cause of death has not been disclosed.

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Grant, a childhood friend of RZA, was instrumental in funding and marketing the group's earliest legendary releases, including the breakthrough tracks "Protect Ya Neck" and "Method Man". Beyond music, Grant pioneered the merger of hip-hop and fashion by creating Wu Wear, widely recognized as one of the culture's first highly lucrative, artist-owned streetwear brands.

Tributes immediately poured in from the Clan. Method Man shared a heartfelt photo of the two on Instagram, writing, "Paradise my Brother safe Travels!! ... Bruh I am not ok". Raekwon also expressed his grief, posting, "POWER we been everywhere …. now you everywhere!"

'Bodypartz' Rapper Luci4 Found Dead in Los Angeles; LAPD Probes for Possible Foul Play

Rapper James Dear, known professionally as Luci4 or Axxturel, pioneered the internet microgenre "sigilkore" before achieving mainstream success with his viral hit "BodyPartz." Dear died on Sunday, Feb. 22, at a residence in Los Angeles at the age of 23. Following the artist's passing, his manager, Kayla G, praised the late musician as a "leader, a king, and a musician and a genius" while authorities launched an investigation into the suspicious circumstances surrounding his death. (Photo/Luci4 via Instagram)

The underground music community is in mourning following the death of James Dear, the 23-year-old
pioneer of the "sigilkore" genre better known by his stage names Luci4 and Axxturel. The Los Angeles County Medical Examiner confirmed that Dear died on Sunday, Feb. 22, at a friend’s residence in Los Angeles, though an official cause of death remains pending.

His manager, Kayla G., broke the news in a series of emotional statements shared via TikTok and Instagram on Monday. Devastated by the loss, she described Dear as more than just a client, but a singular talent who fundamentally shifted the culture.

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"I am devastated to inform you that today, James, Luci4, Axxturel has passed away," Kayla G. wrote. "He was truly a leader, a king, and a musician and a genius. There's nobody like him and there will never be. We all loved him dearly". She concluded the note by asking for "privacy and patience" for his family and friends during the difficult period.

While first responders were originally called to the scene for a medical emergency at 11:40 a.m. on Sunday, the circumstances of his final hours have drawn deep scrutiny from his family. Dear’s grandparents spoke to TMZ, expressing suspicion after finding the rapper’s wallet completely empty at the scene. They noted recent "changes in the people around him" as his fame grew, prompting them to issue warnings about certain associates prior to the tragedy.

Born Aug. 2, 2002, in Los Angeles, Dear became a digital-era phenomenon by blending experimental trap production with an occult-inspired aesthetic. His career reached a mainstream tipping point in 2021 when his track "BodyPartz" became a massive viral sensation on TikTok, eventually leading to a recording contract with Atlantic Records and a gold certification from the RIAA.

As the Los Angeles Police Department probes the possibility of foul play, fans have flooded his final social media posts with tributes, citing his unique "sigilkore" sound as a blueprint for a new generation of underground artists. Toxicology and autopsy results are expected in the coming weeks.

Lil Jon’s Son, DJ Young Slade, Found Dead at 27 in Georgia Park

Rapper Lil Jon, left, poses with his son, Nathan Smith, following Smith's graduation from New York University in a photo posted to the late producer's social media. Smith, 27, known professionally as DJ Young Slade, was found dead Friday in Milton, Georgia, after being reported missing earlier in the week. (Courtesy of Nathan Smith/Instagram)

After a frantic, agonizing three-day search that held the city’s music community in a suspended state of collective prayer, the worst fears were realized Friday afternoon. Nathan Smith, the 27-year-old producer and DJ known to the world as DJ Young Slade — and to Lil Jon simply as his only child — was found dead in Milton, Georgia.

The discovery came around noon, when divers from the Cherokee County Fire Department recovered Smith’s body from a pond in Mayfield Park, a quiet green space just hundreds of feet from the home where he was last seen running barefoot and disoriented on Tuesday morning.

For a generation raised on the high-octane, tear-the-club-up energy of Lil Jon, the statement issued by the hip-hop legend on Friday was jarring in its devastating quiet.

“I am extremely heartbroken for the tragic loss of our son, Nathan Smith,” Lil Jon said, confirming the news that had begun to ripple through industry text threads earlier in the day. “His mother, Nicole Smith, and I are devastated. Nathan was the kindest human being you would ever meet. He was immensely caring, thoughtful, polite, passionate, and warmhearted.”

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For those who track the lineage of Southern hip-hop, Nathan Smith was the heir apparent to a dynasty. He wasn't a "nepo baby" coasting on a famous surname; he was a skilled technician — an NYU graduate who mastered the boards and possessed an ear that his father frequently credited as the secret weapon in his later career. They were a fixture together, often spinning back-to-back sets at major festivals where the chemistry was undeniable.

The circumstances surrounding his death remain a blur. Police say Smith walked away from his home early Tuesday without his phone or wallet, prompting a massive search involving K-9 units and drones. While the investigation is technically active, authorities were quick to note Friday that there is "no indication of foul play," leaving a grieving family to grapple with a tragedy that feels as senseless as it is final.

“We loved Nathan with all of our hearts and are incredibly proud of him,” the family’s statement concluded, asking for privacy in a moment where the entire culture feels the loss.

Lamonte McLemore, Architect of the 5th Dimension’s Sound, Dies at 90

The 5th Dimension features (clockwise from top left) Ron Townson, Florence LaRue, Marilyn McCoo, LaMonte McLemore and Billy Davis Jr. in a promotional photo. McLemore, who recruited the members to form the "Champagne Soul" quintet that broke racial barriers in pop music, died Tuesday at age 90. (Photo by John Engstead/Courtesy of 2911 Media)

The smooth, anchoring bass of “Champagne Soul” has gone silent.

LaMonte McLemore, the founding member of The 5th Dimension whose vision — both musical and photographic — helped define the aesthetic of the 1960s and 70s, died Tuesday at his home in Las Vegas. He was 90.

According to a statement confirmed by Jeremy Westby of 2911 Media, McLemore passed peacefully from natural causes, surrounded by his family. He had been recovering from a stroke suffered several years ago.

It is impossible to overstate just how critical “Mac” was to the architecture of pop culture. He wasn't just he figure with the warm baritone on “Up, Up and Away.” He was the connector, the scout and the glue. McLemore was the one who assembled the Avengers of vocal harmony. A former minor league baseball pitcher with a golden ear, he first recruited Marilyn McCoo — whom he met during a photo shoot — for a group called the Hi-Fi’s. When that dissolved, he called up his old St. Louis friends Billy Davis Jr. and Ron Townson, and then brought in a schoolteacher named Florence LaRue.

LaMonte McLemore, the founder and bass vocalist of The 5th Dimension, poses for a portrait. McLemore, known as the "glue" of the six-time Grammy-winning group and a groundbreaking photographer, died Tuesday at his home in Las Vegas. He was 90. (Photo by Benny Clay/Courtesy of 2911 Media)

The result was The 5th Dimension, a group that smashed the color barrier of pop radio. In an era when Black artists were often boxed into specific R&B lanes, McLemore’s group wore colorful bell-bottoms and sang Jimmy Webb and Laura Nyro songs with a sophistication that forced the world to listen. They were “Black joy” before the term existed, winning six Grammys and topping the charts with anthems like “Aquarius/Let the Sunshine In” and “Stoned Soul Picnic.”

McLemore’s legacy extended far beyond the grooves of a vinyl record. For over 40 years, he was the lens behind the legendary “Beauty of the Week” feature in Jet magazine. He didn't just take pictures; he celebrated the Black woman in a way that mainstream fashion magazines of the era refused to do. He shot the cover of Stevie Wonder’s first album, became the first African American photographer hired by Harper’s Bazaar and saw the culture when the rest of the media looked away.

LaMonte McLemore looks through his camera lens in this undated photo. Beyond his musical legacy, McLemore was a celebrated visual artist who spent four decades shooting the iconic "Beauty of the Week" feature for Jet magazine and became the first African American photographer hired by Harper’s Bazaar. (Courtesy of 2911 Media)

In a joint statement, his longtime friends and bandmates Marilyn McCoo and Billy Davis Jr. said, “All of us who knew and loved him will definitely miss his energy and wonderful sense of humor.” Florence LaRue added that his “cheerfulness and laughter often brought strength and refreshment to me in difficult times,” noting that they were “more like brother and sister than singing partners.”

McLemore is survived by his wife of 30 years, Mieko, his daughter Ciara, his son Darin and his sister Joan. 

Michael ‘5000’ Watts, Who Took Chopped and Screwed From Mixtapes to the Mainstream, Dies at 52

Michael “5000” Watts, the Swishahouse founder who helped take Houston’s "chopped and screwed" sound worldwide, is shown in a photo released by his family. Watts, 52, died on Friday. 

The architect of the Northside sound has transitioned, leaving behind a city forever slowed by his influence.

Michael "5000" Watts, the visionary DJ and founder of Swishahouse Records who transformed Houston’s "chopped and screwed" subculture from a trunk-sale hustle into a Billboard-topping global phenomenon, has died. He was 52.

The Watts family confirmed the loss on Friday, revealing that the hip-hop pioneer passed away on Jan. 30, 2026, at Memorial Hermann Hospital in The Woodlands. According to the family, Watts succumbed to a sudden cardiac event caused by Torsades de Pointes, a rare and fatal heart rhythm disorder. He had been hospitalized for the past week facing what loved ones described as "tremendous health issues," a battle that ended surrounded by his family.

To understand the gravity of this loss is to understand the geography of Texas rap. While the late DJ Screw originated the slowed-down "screwed" sound on the Southside, it was Watts who planted the flag on the Northside in the late 90s. He didn’t just replicate the style; he industrialized it, turning Swishahouse from a local label into a vertically integrated empire that eventually kicked down the doors of the mainstream.

Watts was an A&R genius with an ear that rivaled any major label executive. Under his stewardship, the "Swishahouse" tag became a seal of quality that launched a golden era of talent, including Slim Thug, Paul Wall, Mike Jones and Chamillionaire. His distinct voice—announcing "Remix!" over iconic tracks —became the soundtrack for a generation.

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The impact of his vision was best summarized by his longtime partner and fellow Swishahouse co-founder OG Ron C, who described the loss with "profound sorrow." In a statement, Ron C framed Watts not merely as an executive, but as a "cultural architect" who reshaped the identity of the city.

"Michael '5000' Watts was more than a founder, he was a movement," the statement read. "As the creator of Swishahouse Records, he helped define the sound, spirit, and global influence of Houston hip-hop. Watts expanded on Houston's chopped and screwed legacy, transforming mixtape culture into a worldwide phenomenon and giving a platform to voices that would go on to shape an era."

That era reached its zenith in 2005, when the Swishahouse anthem "Still Tippin'" exploded nationally. It was a moment of vindication for Watts, proving that the slow, hypnotic sound of the Northside could captivate listeners from New York to Los Angeles.

Beyond the charts, Watts remained a tangible "pillar in the community," a sentiment echoed by his colleagues at 97.9 The Box, where he was a fixture on the airwaves. He was accessible, a mentor who kept his ear to the streets even after the platinum plaques arrived.

"He was a business owner, DJ, radio personality... and pillar in the community," his family noted in their official tribute, asking for continued prayers as they navigate this "very hard journey."

Watts leaves behind his wife, Tammy Watts, five children, and two grandchildren.

For those who grew up on the "The Day Hell Broke Loose" series, the silence today is deafening. Watts didn't just slow down the music; he slowed down the world long enough for everyone to appreciate the unique rhythm of Houston.

Rest in Power, 5000. The House he built stands forever.

Ray J Reveals Heart Failure Diagnosis, Claims Doctors Gave Him Until 2027

In this screengrab, singer and reality television personality Ray J speaks to fans about his health prognosis on Instagram. The entertainer claimed doctors told him "2027 is a wrap" due to heart damage he attributed to excessive alcohol and drug use. (Ray J via Instagram)

Ray J, the R&B singer, reality TV entrepreneur, and wannabe tech mogul, has delivered a stark and unsettling forecast for his own life: He claims doctors have told him he won’t make it past 2027.

In a series of erratic and emotional livestreams following a hospitalization for severe pneumonia, the 45-year-old revealed that his heart is functioning at only 25 percent capacity.

With the same candidness that fueled his rise from Brandy’s little brother to the king of reality television, Ray J admitted that years of excess — specifically a daily regimen of "four or five bottles" of alcohol and "10 Addies" (Adderall) — have left his heart "black" and seemingly beyond repair.

"I thought I was a big shot, so I could handle all the alcohol. I could handle all the Adderall," Ray J told viewers, gesturing to his chest. "I f---ed up... And it curbed my time here."

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The admission marks a grim chapter for the "One Wish" singer, whose career has been defined by an uncanny ability to monetize chaos. Yet, even in the face of what he describes as a terminal diagnosis, the hustle hasn’t stopped. In a jarring juxtaposition characteristic of the modern celebrity news cycle, Ray J took to Instagram to announce he "just almost died," only to immediately pivot into a promotional plug for the Zeus Network and his own Tronix Network.

"TRONIX NET WILL BE A FULL ON DATING SHOW UNTIL WE DISCUSS IT WITH THE ZEUS NETWORK BOARD OF DIRECTORS," he wrote in the caption, proving that while his heart may be failing, his instinct for cross-promotion remains fully operational.

The medical reality, however, appears severe. According to the singer, he is currently on eight different heart medications, and doctors have advised him to prepare for a pacemaker or defibrillator. He described the right side of his heart as being "like gun," a cryptic but ominous descriptor for organ failure.

The health scare comes amidst a turbulent personal period. Ray J is currently embroiled in a contentious legal battle with his estranged wife, Princess Love. He revealed that a restraining order currently prevents him from coming within 150 feet of her or their two children. Despite the friction, he assured fans that his estate is in order.

"My baby mama gon’ be straight, my kids gon’ be straight," he said. "If they want to spend all the money, they can spend it, but I did my part here."

While Ray J faces the consequences of his "indestructible" phase, the clean-up crew has arrived in the form of his family. The singer gave a "shout out" to his parents and his sister, vocal legend Brandy, for their support. "She paid my bills for me for the rest of the year," he noted, confirming that the Norwood sibling bond remains the most stable element in his orbit.

As the industry processes the news, Ray J offered a final, bleak directive for his eventual exit: "When it’s all done, burn me, don’t bury me."

Atlanta Rapper Lil Deco Recovering After Being Shot During Miami Robbery

Atlanta rapper Lil Deco appears in an undated social media photo. Police say he was shot during an alleged robbery in Miami, an incident investigators believe stemmed from an Atlanta dispute. He is expected to recover.

A dispute that began in Atlanta followed a rising rapper hundreds of miles south over the weekend — and nearly cost him his life.

Miami police say Atlanta rapper Lil Deco was shot Saturday afternoon during an attempted robbery inside the city’s Design District, an upscale shopping area known for luxury retailers and celebrity foot traffic. Investigators believe the shooting stemmed from an ongoing conflict involving individuals who all traveled from Atlanta, according to law enforcement officials briefed on the case.

Police say the rapper was inside the Supreme store when he encountered people he knew from Atlanta and an argument broke out. Investigators allege that one suspect, identified as 25-year-old Jamar McCay, approached Lil Deco from behind, ripped a gold chain valued at approximately $22,000 from his neck, and ran from the store.

Lil Deco chased after him, police said. Once outside, another individual — still unidentified — ran up and opened fire, striking the rapper in the stomach.

A witness video captured paramedics loading Lil Deco into an ambulance as Miami police flooded the area and deployed SWAT units. Authorities later arrested McCay along with Omarian Phillips, 20, and Cavon Smith, 21, at a nearby residence. All three face charges including accessory after the fact and possession of a firearm, weapon, or ammunition by a convicted felon. Police continue to search for the alleged shooter.

Lil Deco remains hospitalized but is expected to make a full recovery. He declined to comment on the incident, telling reporters via Instagram direct message that he is focused on healing.

While Lil Deco has not yet crossed into mainstream recognition, his name carries weight in Atlanta’s street-rap ecosystem — a space where visibility is often earned before safety follows.

He has built a following through local buzz, social media presence and an image rooted in the same aspirational language that has fueled Southern rap for decades: success made visible through fashion, jewelry and proximity to status.

That visibility, police say, may have made him a target far from home.

For national hip-hop audiences, the shooting lands as another chapter in a long, unresolved story. As rap has grown more decentralized — with artists moving quickly between cities, festivals, and fashion districts — personal conflicts no longer stay local. Old disputes travel. So do the consequences.

Jewelry, long a symbol of survival and self-made success in hip-hop, again sits at the center of a violent encounter. From pioneers to newcomers, artists at every level of fame have been forced to navigate the same reality: visibility can elevate, but it can also expose.

Lil Deco survived. Others have not.

The case stands as a stark reminder that in hip-hop, momentum often arrives before protection.

Lizzo Scores Partial Legal Victory as Fat-Shaming Claims Are Dropped

Lizzo performs on President James Madison’s 1813 crystal flute during a visit to the Library of Congress in Washington on Sept. 26, 2022. The Grammy-winning artist, known for her musicianship and advocacy for body positivity, recently celebrated a partial legal victory after former dancers dropped fat-shaming allegations in an ongoing lawsuit. (Photo by Shawn Miller/Library of Congress)

Lizzo called it “devastating” to stay silent while the world picked her apart. On Monday, the Grammy winning singer finally spoke — not through a press release, but through a social-media video — confirming that one of the loudest accusations against her has fallen away.

“The fat-shaming claims against me have been officially dropped by my accusers,” she wrote across the screen. “They conceded it had no merit in court. There was no evidence that I fired them because they gained weight — because it never happened. Now the truth is finally out.”

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It was the first major turn in a lawsuit that’s shadowed Lizzo since 2023, when three former backup dancers — Arianna Davis, Noelle Rodriguez and Crystal Williams — accused her of creating a hostile work environment filled with sexual misconduct and body-shaming. Their most publicized claim, that she punished or fired employees for weight gain, has now been withdrawn after a judge dismissed it under California’s anti-SLAPP statute and the plaintiffs declined to appeal.

But while this moment clears a major piece of her legal slate, it doesn’t end the story. Other parts of the case — including allegations of inappropriate behavior and tour-related misconduct — remain active. Lizzo says she’ll fight them all.

“This claim has haunted me since the day it came out,” she said. “It has been devastating to suffer through this in silence, but I let my lawyers lead, and I’m so grateful for this victory. I am still in a legal battle. I am not settling. I will be fighting every single claim until the truth is out.”

The case, filed in Los Angeles County Superior Court, has become one of pop culture’s most polarizing. It’s a collision between celebrity image and workplace ethics, fame and accountability, and a test of how quickly social media can rewrite a reputation before a court ever rules.

Carl Carlton, Voice of Funk Classic ‘She’s a Bad Mama Jama,’ Dead at 72

Carl Carlton on the cover of his 1981 self-titled album, which featured the Grammy-nominated hit “She’s a Bad Mama Jama (She’s Built, She’s Stacked).” The Detroit-born singer, who also scored with “Everlasting Love,” died Sunday at age 72. (Album cover image via 20th Century Records)

Carl Carlton — the R&B, soul and funk singer whose hits “Everlasting Love” and “She’s a Bad Mama Jama (She’s Built, She’s Stacked)” became part of America’s musical DNA — has died. He passed away Sunday at age 72, his son announced, following years of health challenges after a stroke.

“RIP Dad, Legend Carl Carlton,” his son, Carlton Hudgens II, wrote on Facebook. “Long hard fight in life and you will be missed… Always love you.”

Born Carlton Hudgens in Detroit in 1953, Carlton began performing as “Little Carl Carlton” in the 1960s, a nickname that stuck because of his resemblance in tone to Stevie Wonder. By the early ’70s, he dropped the “Little” and started making his own mark on the soul scene with “I Can Feel It,” his first appearance on Billboard’s soul chart.

His breakout came in 1974 with “Everlasting Love,” a triumphant cover of Robert Knight’s R&B song that shot into the Billboard Hot 100 Top 10 and became the version most listeners remember. Nearly 50 years later, it remains a timeless anthem of devotion, with more than 25 million Spotify streams and steady rotation on classic-soul playlists.

Carlton’s defining moment, however, arrived in 1981 with “She’s a Bad Mama Jama (She’s Built, She’s Stacked).” Written by Leon Haywood and released on his self-titled album, the song was a master class in funk confidence — slick, strutting and impossible not to dance to. It earned Carlton a Grammy nomination for Best R&B Vocal Performance and later became a pop-culture fixture, appearing in everything from “Friends” to “Miss Congeniality 2.” The track’s bassline has been sampled or referenced by Foxy Brown, Flo Milli and Das EFX, among others, proving its groove never aged out.

Carlton recorded steadily through the early 1980s, then shifted focus but never stopped performing. In 2010, he released a gospel album, “God Is Good,” a project that reflected the faith and optimism that often underpinned his music.

Tributes poured in from across the soul and funk community after his death. The group Con Funk Shun wrote, “With heavy hearts, we mourn the passing of the legendary Carl Carlton. His voice, talent and contributions to soul and R&B music will forever be a part of our lives and the soundtrack of so many memories. Rest in power, Carl. Your legacy lives on.”

Music outlet Okayplayer added that Carlton’s “voice helped shape generations of rhythm-driven sound,” describing his catalog as “a blueprint for what authentic soul and funk should feel like.”

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Carlton’s career reflected a deep love for melody and groove — the kind that reached church pews, roller rinks and dance floors alike. His songs were built to last, and so was his influence.

He is survived by his son, Carlton Hudgens II, and a body of work that continues to find new life through samples, remixes and every DJ who still knows that when “Bad Mama Jama” drops, the room moves.

Lil Jon, Toys 'R' Us Flip Thanksgiving Parade Virality Into Autism Speaks Fundraiser

Lil Jon rides the Toys“R”Us float during the 99th Macy’s Thanksgiving Day Parade in New York. His viral “Turn Down for What” moment has since spun into a fundraising campaign for Autism Speaks, raffling the custom jacket he wore in the parade. (Courtesy photo)

Somewhere between the marching bands, the inflatable Pikachu, and a sea of corporate branding, Lil Jon managed to make the Macy’s Thanksgiving Day Parade feel like a block party again.

His performance on the Toys“R”Us float went viral not because of any big-budget pyrotechnics, but because the Atlanta-born king of crunk somehow made a 99-year-old holiday institution shout back “Yeah!”

Now, a few weeks later, Lil Jon and Toys“R”Us are turning that unlikely viral moment into something bigger — and a little bit better — a charity raffle that supports Autism Speaks. The campaign, announced this week, lets fans donate through toysrus.com/donatenow for a chance to win the custom jacket Lil Jon wore during the parade. The top-tier prize includes a meet-and-greet with him in Los Angeles, airfare and one night’s hotel stay.

For every five-dollar donation, fans get a shot at the jacket. One hundred bucks? One hundred entries. And, naturally, there’s an “extra entry” if you tag a friend on Instagram.

It’s all in support of Autism Speaks, an organization that’s spent more than two decades funding research, services and advocacy for autistic individuals and families.

 

“I’m excited to partner once again with Toys“R”Us — giving fans the chance to win my custom jacket that I wore during the parade — in support of Autism Speaks,” Lil Jon said in a statement announcing the project. “Donate now, let’s gooo, YEAHHH!!”

If it sounds both genuine and absurd, that’s because it is. Lil Jon, the same artist who turned “Shots!” into a generational chant, cleaning up Turn Down for What for the Macy’s Parade, is the kind of cultural full circle that only hip-hop could pull off.

Kim Miller Olko, global CMO for Toys“R”Us, framed it as a continuation of their long-standing charity work. “We’re thrilled to carry that momentum forward through this unique initiative,” she said, adding that the company has previously supported Autism Speaks and wants to “expand that partnership.”

Still, there’s something poetic about it — a once-bankrupt toy company teaming with a former club-scene megastar to raise money for a cause that hits close to home for many families. A kid-friendly parade float turned into an act of giving.

Lil Jon has been on plenty of big stages — from Grammy wins to EDM festivals — but this particular spotlight, wholesome and weird as it may be, might be his most unexpectedly human. In a landscape where celebrity charity drives can feel transactional, this one at least carries some of the chaotic sincerity that’s kept the rapper relevant for twenty years.

Because sometmes, giving back doesn’t have to be quiet.

For more information or to participate click here. 

Tyrone ''Fly Ty' Williams, Cold Chillin’ Founder and Hip-Hop Pioneer, Dies at 68

Tyrone “Fly Ty” Williams, the pioneering founder of Cold Chillin’ Records and one of hip-hop’s first major-label executives, in an undated photo shared on his Instagram. The Brooklyn-born architect of rap’s golden age — who helped launch Biz Markie, Big Daddy Kane and Roxanne Shanté — died Monday. (Photo via Instagram / @flytywilliams)

Tyrone “Fly Ty” Williams, a foundational architect of hip-hop’s golden era who founded Cold Chillin’ Records and helped launch some of rap’s most influential artists, died Monday in New York. He was 68.

Williams’ passing was confirmed on social media by the Hip-Hop Museum and peers in the culture, though no official cause of death has been publicly disclosed.

Rocky Bucano, CEO of the Hip-Hop Museum, shared a personal tribute on Facebook:

“This afternoon I received the heartbreaking news that my friend and brother in this culture, Tyrone ‘Fly Ty’ Williams, has passed away,” Bucano wrote. “Fly Ty was more than the former CEO of Cold Chillin’ Records — he was a pillar in the architecture of hip-hop. A trusted colleague, a champion for artists and one of the earliest executives to truly understand the power and potential of our culture.”

Artists and fans flooded social platforms with remembrances, celebrating Williams not just as a label head but as a mentor and cultural catalyst. Among them was MC Shan, a longtime Juice Crew member whose career Williams helped shepherd. Popular hip-hop feeds on Instagram and Facebook honored his legacy with tributes citing his vision and influence.

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Born and raised in Brooklyn, Williams came of age deeply steeped in music and culture before finding his calling in hip-hop. In 1986, at 27, he founded Cold Chillin’ Records — originally a subsidiary of Prism Records — which went on to become one of rap’s most influential labels during the late 1980s and early 1990s.

Under his leadership, Cold Chillin’ became synonymous with the Juice Crew, the groundbreaking collective that included artists such as Biz Markie, Big Daddy Kane, Roxanne Shanté, Kool G Rap and MC Shan. Their records helped define New York rap’s early identity and set the template for lyricism and cohesion in hip-hop.

Williams’ business acumen played a crucial role in positioning hip-hop for broader audiences. A distribution partnership with Warner Bros. Records helped bring Cold Chillin’ releases into national markets without diluting the music’s authenticity — a rare achievement at a time when major labels were only tentatively embracing rap as a commercial art form.

Before his label tenure, Williams worked as a radio executive and producer, collaborating closely with influential DJ Mr. Magic and helping to expand dedicated hip-hop programming on commercial airwaves — the first steps toward bringing the culture out of block parties and into mainstream listening rooms.

Though Cold Chillin’ closed in 1998, its influence persists through the artists it championed and the career pathways it opened. Generations of rappers and producers have cited the label’s work as foundational to hip-hop’s culture and business evolution.

Williams’ death marks the loss of one of hip-hop’s earliest visionaries — an executive who, at a time when few in the broader industry grasped the cultural potential of rap, believed in the music’s power and helped turn that belief into reality.