Ice T Expands His Legacy Beyond Music and TV With Og Network

Ice T performs in 2018. The rapper and actor is a co-founder of OG Network, a new free streaming platform focused on creator-owned urban storytelling. (Stefan Bollmann, via Wikimedia Commons).

Ice T and media executive Courtney “Big Court” Richardson II are entering the streaming space with a familiar argument, one hip-hop has been making for decades: ownership still matters.

This week, Richardson and Ice T officially launched OG Network, a free ad-supported streaming platform focused on urban culture, independent filmmakers and creator-owned programming.

According to the company, the platform has already surpassed 2.3 million viewing minutes during its early rollout — a figure reported by OG Network that suggests early audience engagement, though it has not been independently verified.

OG Network is available in 186 countries across Roku, Apple TV, Fire TV, Android TV, iOS and Google Play, placing it within the rapidly expanding FAST and AVOD streaming ecosystem. That space has grown crowded in recent years, dominated by large-scale platforms such as Pluto TV, Tubi and Freevee, while smaller, culture-specific services compete for attention and sustainability.

 

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Rather than positioning itself as a mass-market disruptor, OG Network is framing its mission around creator control and curated programming. Richardson said the platform was built to give independent creators ownership over their work and greater control over distribution — a message that aligns with long-standing concerns in hip-hop about exploitation and gatekeeping.

Ice T’s involvement adds historical weight to that framing. Few artists have navigated the shift from outsider to industry institution as visibly or deliberately. From his early work in protest rap to his long-running television career, Ice T has consistently engaged questions of power, representation and access, making his role as co-founder more than symbolic.

The platform’s early programming slate reflects that intent. OG Network’s launch includes “Somebody Had To Say It,” a weekly discussion series hosted by Layzie Bone of Bone Thugs-N-Harmony alongside Richardson, centered on hip-hop debate and cultural commentary. Ice T serves as executive producer and narrator of “Put The Guns Down — A World Epidemic,” a documentary examining gun violence through a global lens rooted in cultural context. The service is also debuting independent films, including “My Cherie Amour,” a thriller starring Omar Gooding that OG Network says has driven strong engagement since its release.

Richardson’s “Holdin’ Court Podcast,” previously distributed elsewhere, now streams exclusively on the platform, reinforcing OG Network’s emphasis on long-form conversation over short-form virality. The service also hosts a growing library of films, documentaries and creator-led projects, with additional releases planned throughout the year.

OG Network enters a streaming landscape littered with ambitious launches that struggled to scale. FAST platforms, by design, prioritize ad-supported volume over subscription loyalty, and long-term success depends less on buzz than on sustained viewing and advertiser confidence. Whether OG Network’s creator-first positioning can translate into durability remains an open question.

A$AP Rocky Takes 'Don’t Be Dumb' on the Road With First Major Tour in Years

A$AP Rocky performs during a live concert appearance in support of his new album, “Don’t Be Dumb.” The rapper announced a 42-date world tour for 2026, marking his first major headlining run in several years.

A$AP Rocky is taking his new album on the road.

The Harlem rapper announced the “Don’t Be Dumb World Tour” today, confirming a 42-date run across North America, Europe and the U.K. that will mark his first major headlining tour in years. The tour formally launches the live phase of “Don’t Be Dumb,” Rocky’s first full-length album in nearly eight years, and places the project squarely in front of audiences rather than allowing it to live solely online.

Promoted by Live Nation, the tour opens May 27 at the United Center in Chicago and moves through major North American arenas, including Los Angeles’ Kia Forum, Toronto’s Scotiabank Arena and Houston’s Toyota Center, before wrapping its U.S. leg July 11 at the Prudential Center in Newark, New Jersey. The European and U.K. run begins Aug. 25 in Brussels and continues through cities including London, Milan, Stockholm and Berlin, closing Sept. 30 at Accor Arena in Paris.

The global on-sale begins Jan. 27 at 9 a.m. local time via asaprocky.com, with multiple presale windows preceding it. North American artist presales begin Jan. 23, while EU and U.K. artist presales open Jan. 21. A Cash App Visa Card presale will offer early access to U.S. dates, along with limited merchandise and vinyl incentives tied to the tour.

 

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The announcement arrives just days after the release of “Don’t Be Dumb,” which landed last Friday following one of the longest gaps between studio albums in Rocky’s career. Billboard, reviewing the project, wrote that the album “not only rewards patience but adds new wrinkles to the rapper’s approach — an evolved relationship with melody and a wiser lyrical slant,” framing it as a work shaped by time rather than trend-chasing.

That patience had already translated into measurable anticipation. Ahead of release, “Don’t Be Dumb” surpassed 1 million pre-saves on Spotify, a figure widely cited by the platform and Rocky’s camp as unprecedented for a hip-hop album. The buildup was fueled by a year in which Rocky remained highly visible outside of music, starring in two A24-produced films, co-chairing the 2025 Met Gala and taking on creative leadership roles with Ray-Ban and Chanel.

What distinguishes this moment, however, is the speed with which Rocky has moved from release to performance. Rather than spacing out appearances or limiting the album to festival slots, the tour positions “Don’t Be Dumb” within a traditional album cycle — one centered on rooms, crowds and repetition.

Rocky’s last studio album, “Testing,” arrived in 2018 and was followed by sporadic performances rather than a sustained tour. In the years since, his public profile has expanded well beyond music. This run places the emphasis back on the work itself, asking how the new material holds up night after night.

For an artist whose early reputation was forged as much onstage as on record, the tour represents more than a victory lap. It is the clearest signal yet that “Don’t Be Dumb” is not a standalone event, but the opening chapter of an album era designed to be lived — and judged — in real time.

Rare Demo Cassette From Tupac’s Baltimore Years Offered in Landmark Auction Tupac Shakur’s Pre-Fame “Born Busy” Tape Hits Auction Block

Tupac Shakur appears in a 1988 yearbook photo from the Baltimore School for the Arts, taken the same year as newly surfaced recordings that capture the future rapper performing with his early group Born Busy, years before his commercial breakthrough.

A rare piece of hip-hop history has surfaced — not as a remaster or reissue, but as an original artifact from the very beginning of Tupac Shakur’s creative life.

A cassette tape containing what is believed to be some of the earliest surviving recordings of Tupac is being offered at auction, documenting the rapper years before his commercial debut and long before his name became synonymous with modern hip-hop mythology. The recordings date to 1988, when Tupac was approximately 16 years old and performing under the name MC New York as part of his pre-fame rap group, Born Busy.

The tape was recorded at the Baltimore home of Gerard “Ge-ology” Young’s parents. Young, who would later become a producer and DJ, was a close friend and creative collaborator of Tupac during that period. The cassette captures Tupac alongside fellow Born Busy members Gerard Young (DJ Plain Terror), Darrin K. Bastfield (Ace Rocker) and Dana “Mouse” Smith (Slick D), rapping acapella in informal sessions that doubled as a learning tool.

Rather than recording finished songs, Young would tape acapella performances so he could study the verses and later construct beats around them — a reversed production process that predates Tupac’s later studio work and offers a rare look at his earliest creative instincts. The sessions include freestyles, song ideas, samples, laughter and conversation, preserving an unguarded snapshot of a young artist still forming his voice.

The cassette’s track list includes early recordings such as “Check It Out!,” “That’s My Man Throwin’ Down,” “I Saw Your Girl,” “We Work Hard,” “Born Busy LIVE Freestyle,” “Babies Having Babies” and “Terror’s On The Tables (Dedication to DJ Plain Terror).” None of the material was ever commercially released.

What elevates the tape beyond a compelling curiosity is its provenance. The cassette has remained in Young’s possession since it was recorded, preserved and archived privately for decades. The uninterrupted chain of custody places it among the rarest surviving audio documents from Tupac’s formative years, offering a direct line to his earliest recorded performances.

The auction also includes additional artifacts from the same period, including handwritten lyrics, archival photographs from Baltimore cyphers and gatherings, and personal ephemera connected to Tupac’s youth before his rise to global fame.